Monday, 8 January 2018

What Business Does Mountain Dew Have Selling Fashion? - Forbes


What Business Does Mountain Dew Have Selling Fashion?
Forbes
And this isn't just logo merch — this is fashion. The six-piece range — priced from $40 for a tee to $110 for an allover print windbreaker — is a collaborative effort between the PepsiCo-owned beverage brand and VFiles, a youth-centric social ...



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