BoF Exclusive | H&M Launches New Brand: Arket - The Business of Fashion

The Business of Fashion

BoF Exclusive | H&M Launches New Brand: Arket The Business of Fashion STOCKHOLM, Sweden — Fast-fashion giant H&M is launching a new retail brand called Arket. The retailer will be a “modern-day market that will offer essential products for men, women, children and home,” according to the company. It will sell Arket's ... and more »