What's Up With All the Hip Hop Stars Naming Themselves After Fashion Brands? - Hollywood Reporter

Hollywood Reporter

What's Up With All the Hip Hop Stars Naming Themselves After Fashion Brands? Hollywood Reporter Hip-hop's infatuation with fashion is no revelation. Kanye West, Drake and pretty much every member of the A$AP Mob drop the names of designers with regularity — A$AP Rocky released a single called "RAF" named for Belgian designer Raf Simons — but ...