Friday, 1 September 2017

Why This Fashion Tech Company Pivoted From Brand Collaborations To Vibrating Yoga Pants - Forbes


Forbes

Why This Fashion Tech Company Pivoted From Brand Collaborations To Vibrating Yoga Pants
Forbes
Billie Whitehouse and Ben Moir launched Wearable X in 2013 to help clients experiment with fashion tech. They worked with Durex and marketing giant Havas on vibrating underwear; with Fox Sports for a fan jersey that sends viewers a real-time jolt each ...



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